Ten Ways to Use Social Media to Find a Job


10 Ways to Use Social Media to Find a Job

You have finished uni, let the job hunt commence! The job market today is very competitive and there are a number of ways you can give yourself that important edge to secure that ideal graduate dream job. Here are 10 helpful tips that may help in your search.


Create Profiles

Whether you are new to social media or not, it is important to make sure that you have profiles in all the right places. Create profiles on job specific websites such as Linkedin, Indeed and Monster. You will also want to create profiles on some of the mainstream social media platforms (if you don’t already have one) such as on Twitter, Google+ and Facebook.


Link Up

Once you have created these profiles, you may want to create an online CV, this way you can link your CV on all of your profiles. They can also be linked on online application forms and emails. You could also link one of your social media handles (such as Twitter) on your CV.


Be Engaged

Don’t use social media solely for fun, when used correctly, they can enhance your career prospects. Start searching for companies you wish to apply to or any people/groups in your field and start engaging with them. For example, if the director for a company you wish to work for tweets something about his work, re-tweet it or send a reply. This small interaction may be the difference between you and the other person in the interview room.


Be The Expert

Not only should you keep engaged in social media when it comes to your specific field, you should really try and get involved. If you have any knowledge or skills which can be used as tips or advice, don’t be afraid to tweet people responses and put your knowledge to use. Especially when these concerns are within businesses and companies. It is a great way to get a foot in the door whilst establishing yourself as an expert in your field.


Be Available

Tweeting that you are looking for a job, asking a Facebook friend if their workplace has a vacancy or even asking the manager of a company if they are hiring is the best thing to do. Even though many jobs are posted online, most jobs begin internally, so getting the word out there may be able to get you priority on applications. Plus, how can a company invite you to interview with them after seeing your online profiles if they do not know that you are looking for a job?



Whilst this is similar to Be The Expert and Be Engaged, networking is much more intentional and less casual than the other two. Here is where you want to spend some time to follow the right people, re-tweet the right things and start new conversations with old friends. This precision in networking will ensure that you are moving in the right circles and widening your job prospects.


You and Privacy

There are a few things to say about social media, business and privacy. Some people opt to keep one space personal (and very private) and another space public, to use for networking. This is the easiest option as you do not have to worry about what you should and shouldn’t say. However, others opt to use their online presence as both personal and professional. This depends on how strict your desired career is and how much you share online. However, there are benefits to this as you are able to show employers who you are. Mixing your professional conquests alongside your personal history creates a living CV which portrays your hobbies, desires and allows employers to see that whilst you are the level-headed, business savvy employee, you can also have a good time and not take yourself too seriously.


Do Your Research

Before going to an interview or writing a cover letter, ask for the names of the hiring manager or the interviewer on the day as you may be able to find their Twitter and find a shared interest or even an anecdote about when you re-tweeted them, etc. It is this insider information which may make you memorable in the interview and a tweet afterwards wouldn’t go a miss either.


Play The Numbers Game

When applying for jobs and sending emails, you don’t have to worry about how many people you have contacted, as this information stays private. However, when tweeting companies on social media, you can clearly track who and how many people you have contacted. The more people you have contacted, the less career focused you appear and this may send companies the message that you aren’t loyal and are simply desperate to find work. So when tweeting, be aware of who and how many you are sending. Be clued up on which companies poach from others and which companies don’t play nice together as this information could work to your advantage.


Get Creative

Should your job require any independent or creative work, portray it online. You can do this through creating professional Pinterest boards or you could even start a blog. There are many outlets for writing, visual presentations or even science platforms which allow you to show your work and what you can bring to a company. Doing personal work online portrays that you are hardworking and self-motivated and are driven by your field.